Marketing & Exhibitions

Good branding and smart use of exhibitions increases the value of a company, provides sales professionals with direction and motivation, and makes acquiring new customers easier and more fun.

LENSTRAT can help you with your brand recognition and can help you pick the right Exhibition for your organization.

  • Looking to find new products on Hong Kong’s major electronics fairs? Thinking about selling your latest automotive accessories in the US Market? LENSTRAT works with clients on creating the most effective strategy to communicate with customers, increase your brand awareness and getting the highest attention for your new product.
  • LENSTRAT also offers its expertise in providing successful printed marketing such as brochures, unique packaging, advertising and exhibition design to reach out to new customers and increase your businesses visibility.

Case Studies

Tier1 Niche Market supplier

This LENSTRAT client specializes in large exterior parts such as bumpers, rocker panels and spoilers for niche model vehicles for German High End OEMs. However, the client wants to be able to quote for special niche vehicles in the French, UK and Swedish markets as well. In all these instances RFQs were generated and during the course of time different niche projects were awarded to the client and brought into production.

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LED Light Specialists

This client specializes in LED light applications for OEM interior and exterior accessories. We help our client to develop and market their existing products as well as new developments in the US, on the European Mainland and the UK. Our assistance contains product design, technical reviews and support, marketing strategies, customer presentations and RFQ generation.

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US Specialty Exhaust Parts manufacturer

This US based client is one of the leading manufacturers for manufactured exhaust manifolds and bellows and has opened up a European plant in 2015. It is looking to expand with local offices to target new European OEM brands. We provide the office and meeting space and assist in targeting potential OEM customers by generating RFQs and expanding our clients customer base, sales and revenues.

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Industrial Paint Plant

This Industrial Paint Plant, located in the south of Germany, specializes in automotive projects for all well-known German OEMs, but is looking to expand outside the German borders. Customers in France, the UK as well as Sweden are targeted, with a special focus on niche projects. LENSTRAT assists in approaching OEM brands in those countries, securing possible business and bring a project into series production. First Swedish projects have been awarded.

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